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Windows 10 Regains Popularity as Users Downgrade from Windows 11

In recent months, the market share of Windows 10 users has been on an upward trend, indicating that the operating system remains more popular than Windows 11. Despite Microsoft’s announced end-of-support for Windows 10 in October 2025, users appear to be sticking with the familiar operating system.

New data reveals a growing trend of users migrating from Windows 11 back to Windows 10, posing a challenge for Microsoft’s efforts to encourage users to upgrade to the newer version.

According to StatCounter statistics, an interesting pattern emerged. From March 2023, the number of computers running Windows 10 showed a declining trend, while the share of Windows 11 usage gradually increased. This was an expected trend as users either upgraded their systems from Windows 10 to Windows 11 or opted for new computers with Windows 11 pre-installed.

However, the trend of Windows 11 gaining ground over Windows 10 reversed in January 2024. During this period, the share of active Windows 10 users reached its lowest point at 66.47%. Since then, the number of active computers running Windows 10 has been on an upward trend, while the share of Windows 11 has decreased.

As of April 2024 data, the share of Windows 10 has increased to 70%, indicating that users are not only staying loyal to Windows 10 but are even downgrading their operating systems from Windows 11 to Windows 10.

A key point regarding the resurgence of Windows 10 over Windows 11 is linked to January 2024, when the trend shifted. It was during this time that Microsoft heavily focused on its Copilot strategy.

News such as the release of the Copilot Pro version, the dedication of a physical key for it on laptops, and the push to make the Copilot AI key a replacement for the Start button all surfaced in January 2024. Given this, it is likely that the more Copilot features Microsoft introduces in the 24H2 update for Windows 11, the more users it may drive back to Windows 10.

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